Public SWOT Details

Benefits of using Swot Maker for your analysis

Why should You use swotmaker in spite of classical spreadsheets

Author introduction - SWOT

Brainstorm

The result of a brainstorm is a specific number of issues analyzed:

Strengths = 3 items
Weaknesses = 2 items
Opportunities = 2 items
Threats = 2 items
Total amount = 9 items

At this stage of the analysis, the issues were arranged in the order specified in the table.

Strengths	Weaknesses
Automatic PDF Report as a summary Objectivity of analysis Teamworking and public options	System works only online in a browser My brainstorm will be very subjective
Opportunities	Threats
Quickest way of doing SWOT analysis Startups and investors expect SWOT analysis during investment processes - analysis will be really professionally done	Confidential informations are in external cloud system Me and the team of mine are not enough experienced in SWOT analysis

Crucial Issues

The recommendation points to - "aggressive strategy". Look at the frequency of pointing to certain factors.

3 - interactions
- Quickest way of doing SWOT analysis - Opportunities
- Automatic PDF Report as a summary - Strengths
- Me and the team of mine are not enough experienced in SWOT analysis - Threats
- Startups and investors expect SWOT analysis during investment processes - analysis will be really professionally done - Opportunities

2 - interactions
- System works only online in a browser - Weaknesses
- Teamworking and public options - Strengths
- Objectivity of analysis - Strengths

1 - interaction
- My brainstorm will be very subjective - Weaknesses
- Confidential informations are in external cloud system - Threats

Relevance

A quantitative statement of categorized and properly weighted values on a 1-5 scale. 5 - very important, 1 - not so much important.

Priority / Relevance	5*	4*	3*	2*	1*
Strengths	2	1
Weaknesses		1		1
Opportunities		1		1
Threats	1			1

For the SWOT and TOWS analysis, only factors with a priority equal to or greater than 0.

Detailed list of priorities in categories.

Strengths
- Relevance 5
  - Automatic PDF Report as a summary
  - Objectivity of analysis
- Relevance 4
  - Teamworking and public options
Weaknesses
- Relevance 4
  - My brainstorm will be very subjective
- Relevance 2
  - System works only online in a browser
Opportunities
- Relevance 4
  - Startups and investors expect SWOT analysis during investment processes - analysis will be really professionally done
- Relevance 2
  - Quickest way of doing SWOT analysis
Threats
- Relevance 5
  - Confidential informations are in external cloud system
- Relevance 2
  - Me and the team of mine are not enough experienced in SWOT analysis

#	Opportunities	Threats
Strengths	aggressive strategy Final Sum 13.0237	conservative strategy Final Sum 7.857
Weaknesses	competitive strategy Final Sum 4.3333	defensive strategy Final Sum 3.0476

Based on the interactions summary, we can find out the percentage weight of a particular strategy.

aggressive strategy : 46%
conservative strategy : 28%
competitive strategy : 15%
defensive strategy : 11%

Take a look at the percentege level and find out which strategy has greatest potential

Combination	SWOT Score		TOWS Score		SWOT&TOWS Score
Combination	Sum of interactions	Sum of ratios	Sum of interactions	Sum of ratios	Sum of interactions	Sum of ratios
S & O	4	1.357	5	2.6667	9	4.0237
S & T	3	0.9999	3	0.8571	6	1.857
W & O	2	1	1	0.3333	3	1.3333
S & T	1	0.3333	1	0.7143	2	1.0476

SWOT

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aggressive strategy

Acceptance of an aggressive strategy should be considered in a situation, when the performed analysis suggests that opportunities prevail in the business environment, and strong sides inside the company. Therefore, the enterprise is in the most advantageous positions. The aggressive strategy consists in maximal usage of opportunities and strong side to develop dynamically.

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